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| Pinterest adds search tool |
| Pinterest adds search tool for finding fun 'pins'
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| UNITED STATES OF AMERICA
, 25-April-2014
5:33:18 AM |
| Pinterest late on Thursday launched a tool to help people quickly sift through the roughly 30 billion 'Pins' on the service's online bulletin boards to find what they like.
In a move similar to one made last year by Facebook, Pinterest is tapping into its rich trove of user-posted content to tackle questions that traditional search engines such as Google or Bing don't handle well.
Pinterest users can turn to the new Guided Search feature for answers to questions such as how to make a yummy breakfast, where to go on vacation or how to customize a motor scooter.
"Search engines are great for answering specific questions - the weather in San Francisco or the capital of Peru - but Pinterest can help with the questions that have more than one right answer," said Pinterest discovery team head Hui Xu.
"With so many possibilities, you might not know the best one till you see it."
Pinterest introduced Guided Search with the help of more than 100 "Pinners" at a party at its San Francisco headquarters.
Tailored for exploring
There are more than 750 million online bulletin boards with a combined total of about 30 billion Pins hand-picked by people sharing images on myriad interests from travel to food to sports and more, according to Pinterest.
"There are a lot of Pins and there is not much time," a Pinterest team member said at the launch event.
"We are working hard to make sure it's simple to find what you are looking for" as well as allowing for serendipitous discovery.
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