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India On Media |
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| U.S. Intensifies Effort to Blunt |
| U.S. Intensifies Effort to Blunt Messaging Used by Islamic State to Attract Recruits
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| UNITED STATES OF AMERICA
, 17-February-2015
6:48:57 AM |
| The Obama administration is revamping its effort to counter the Islamic State's propaganda machine, acknowledging that the terrorist group has been far more effective in attracting new recruits, financing and global notoriety than the United States and its allies have been in discrediting it.
At the heart of the plan is revamping and expanding a tiny State Department agency, the Center for Strategic Counterterrorism Communications, to harness all the existing attempts at countermessaging by much larger federal departments, including the Pentagon, Homeland Security and intelligence agencies.
The center would also coordinate and amplify similar messaging by foreign allies and nongovernment agencies, as well as prominent Muslim academics, community leaders and religious scholars who oppose the Islamic State, also called ISIS or ISIL, and may have more credibility with Islamic State's target audience of young men and women than the U.S. government.
With the Islamic State and its supporters producing as many as 90,000 tweets and other social media responses every day, U.S. officials acknowledge they have a tough job ahead to blunt the group's digital momentum in the same way a U.S.-led air campaign has slowed Islamic State's advances on the battlefield in Iraq and, to a lesser extent, in Syria.
"We're were getting beaten on volume, so the only way to compete is by aggregating, curating and amplifying existing content," Richard A. Stengel, undersecretary of state for public diplomacy and public affairs, said in a telephone interview Monday. Until now, he said, the efforts to counter Islamic State have not been well coordinated
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