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Writing your resume is an essential aspect of applying for a job
As it requires a lot of effort and planning on your behalf. A badly worded and poorly presented resume can put off a potential employer totally! 

We intend to provide some broad guidelines to help you write a resume that could work for you. Work for you to achieve what it is meant to i.e. to get you an interview call for a job.

At the outset, it is necessary to clarify that you could use the term "resume" or "curriculum vitae" (CV), even though technically a CV is primarily meant for job positions within the academic environment and is supposed to be a lengthy document. The difference is not strictly followed and it is safe to use these two terms interchangeably, but remember that whatever word you use, be sure that you know how to pronounce it accurately! 

Your resume should be about two pages long
A resume should be about two pages long. It is supposed to be a brief presentation of your skills, work experience, achievements and education. Anything too long runs the risk of being skimmed over and not read properly. Long and detailed does not necessarily imply better! What your resume has to get across to the potential employer is just this - you have the required skills, experience and education to handle the job! This can be done by appropriately focusing on the key aspects unique to your experience, and leaving out the standard repetitive details, which would be similar to those of your competitors applying for the same job/position. So, try and stick to 2 pages!

Start off by identifying your job objective
The job objective is an excellent area to include in your resume and is usually omitted. It puts your resume in the right perspective for the reader and clearly shows where you are headed in your career plans. If you are applying for an entry level position in marketing, your job objective could be something like: 

Objective: Interested in an entry level position in marketing in a multi-national corporation.

The 'multi-national corporation' phrase makes your objective generic regarding company choice. It would be advisable to modify each resume to suit specific companies that you apply to. Then the job objective would read like this:

Objective: Interested in an entry level position in marketing.

Provide a summary of your experience and skills 
The next section that your resume should contain is a 5-6 point summary of your skills and experience. That includes:

          * No. of years of past and relevant work experience
          * a brief description of the work done
          * specific skills acquired
          * significant achievements 
          * educational qualifications.

This section is very useful, in providing a snapshot view of what your resume contains for situations where yours is one resume in a pile of fifty others. It allows minimal information loss in case the resume is quickly skimmed over and not given a detailed reading. In this section, the skills that you present should help in answering the question -"How can you contribute to the organization?"

In case of IT/Software professionals, the skill set could be added to the summary. But be sure, that all the skills mentioned are truly areas you have worked in or are comfortable working in.

Use language and content that communicates a proactive style 
The style of writing that you use and the particular words or phrases can make a significant difference to your resume. It affects the impression created about you regarding your past work experience and your skills. For example, you might say in your past work experience that you "maintained records and accounts". A better way of expressing the same thing could be "Reported directly to the VP-Finance and managed over 1500 accounts...". Your language and content should focus on what you achieved e.g. saving so many lakh rupees for the organization, rather than a standard listing of responsibilities which sounds like a job profile common to anyone in a similar position to yours. If you have been a brand manager in the past, do not just list your job responsibilities like" responsible for sales, profits, advertising related to the brand...". Instead highlight things like " Implemented change in product formulation that saved Rs 50 lakhs per year for the brand...". Quantifiable parameters have a better impact than just saying " Implemented change in product formulation".


Prioritise details of your past work experience 
After the summary section, you can go on to providing details of your past work experience. Leave aside the job objective and summary and that gives you just one and a half pages to cover the details of your work experience as well as your educational qualifications. You need to prioritise. Decide what weightage to give to different organisations/positions. You should not skip any place worked at, but you obviously cannot give all details of each position. A few points to note while preparing this section:

You could present the work experience in reverse chronological order
Start with the most recent work experience at the beginning of this section and the rest later on. That is the organisation where you are currently working first and the earlier ones worked in, later in the resume. This should highlight your relevant work experience at the outset. 

Within an organisation, present your career path in the correct chronological order
While you may present the organisations you have worked in, in reverse chronological order, for a particular organisation it is easier to follow your career path if the positions are given in the way they happened e.g. " joined ABC co. as management trainee in 1989 and was promoted to assistant manager (finance) in 1991.....". You could then go on to elaborate your responsibilities and achievements at this position. Remember to highlight the more important designations with their accomplishments, as this will be more relevant than just focusing on your training period. 

Mention responsibilities briefly, focus more on accomplishments
If responsibilities are similar across positions in an organisation, try to avoid repeating the same set of responsibilities with each position. That will unnecessarily increase the size of your resume without giving any additional value. Instead, try and include your different achievements at each position, or something that you introduced or did differently in your job. This would also hold true for situations where responsibilities are similar across organisations. Avoid tautology and stick to the accomplishments.

If worked in many organisations, merge information to reduce chronological details
To avoid presenting a long, chronological detail of each organisation worked in, try and merge information on similar positions/responsibilities across organisations into one category. This will be easier to read and will also avoid presenting a negative image of you being a job-hopper.

If changing your area of specialisation, classify the information by function
If you are changing your field from finance to marketing, then instead of just presenting the details of your past work experience in reverse chronological order by organisation, you could classify the information into different functional areas e.g. your responsibilities and achievements in finance (even if across companies); similarly for marketing. You should try and incorporate some marketing experience (and hopefully you will have some) if you intend to get into that area.

Include other information only if significant
You may like to mention your hobbies, interests or extra-curricular activities, under a separate heading, but it will really not add value to your resume unless you have made a significant achievement there. For example, mentioning mountaineering as a hobby is not relevant unless you have achieved something like taken a trip to Mount Everest or Kanchenjunga!

Such achievements which are not directly related to your work experience can be put under the heading "Other information".

Present educational qualifications with the most recent one first
When giving information on your educational qualifications in a separate section, it is advisable to begin by presenting the most recent degree/diploma achieved, as this is usually relevant to the work you are currently doing. For example, if you have acquired a post-graduate degree in management, give that information at the outset.

There is no need to go as far back as schooling, unless you are a fresh graduate with no work experience. Remember, the resume is just 2 pages and you need to give better reasons for being recruited than the school you studied in!

If you have acquired a degree in some other country, mention a degree that it is equivalent to which is internationally recognised, to put it in the right perspective for the reader. 

Avoid tables while presenting details of educational qualifications because they occupy more space and interfere with the smooth flow of sentences and points.

Provide information on training if it is at least 3 months or more. Short term one week courses do not really look good on your resume unless you do not have enough to say in 2 pages!

Even if you are not a software/IT professional, today computer literacy is assumed for most positions. So don't list competencies in MS-Word and such like but do include any significant packages you may have learnt, helped develop or are in the process of learning.

For a candidate applying for an entry level position in an organisation, the educational qualifications will be more important as there is no significant work experience other than training. This section could therefore, come before work experience, in your resume. 

References should be provided on request
Though it is useful to have names and contact numbers of people to give as references, it makes sense to provide them only on request. You should not give the details on your resume but provide the information later on, when asked for, or further on in the selection process. 

The reason for this is that at the outset you do not know how long your resume will be with a company before you get an interview call. By then the persons you mentioned as references may have moved or their contact numbers could have changed. 

Also you can tailor your list of references based on the company you are applying to. So there is no need to provide the same information to all the places you send your resume to.

It is also a good idea to inform your references that you have given their names before they receive a call out of the blue. This way when the employers who have included you in the short-list for recruitment, contact your references to check you out, there are no hitches or surprises. 

Try and follow these guidelines and you will be surprised at the improvements you can make to your resume!

Remember the resume format is flexible depending on the specifics of your background and experience.

Click here to see two sample resumes incorporating the guidelines given in this article.

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Salary negotiation is an important aspect of any job situation, and is often perceived as the trickiest part. Most common doubts raised are " Is it safe for me to negotiate a salary without jeopardising my chances of getting a job?", as well as "When and how do I negotiate my salary?".

The situation in which a salary is negotiated could vary depending on whether the individual is a candidate with a certain degree of work experience, applying for a position in a company, or is a candidate with no prior work experience, applying for an entry level position in an organisation. Another situation could be an employee looking for career advancement in his current organisation. The details of each of these situations might be different, however certain basic principles and rules regarding salary negotiation remain the same.

In this article, we attempt to provide broad guidelines on how to negotiate a salary when applying for a new job. This should be useful in providing tips on salary negotiations for other situations as well.

A salary should be negotiated if you perceive the offer is inadequate

The first question to be answered is "Should a salary be negotiated at all?". The answer to this is-Yes, if the offer made is inadequate in your view. To arrive at that, it is important that you, the candidate, applying for the job, do your homework in terms of knowing the salary range for similar positions in other organisations within the same industry, and across industries but within the same functional area. For example, when applying for the job of a brand manager in a food company, you need to be aware of the salary range as a brand manager in marketing in other organisations across industries i.e food, cosmetics, detergents etc. That is find out the likely salary for similar positions in your field. Most reputable corporations offer a standard salary for a type of job. You, as a job applicant, need to find out what that rate is.
Do not enter into a salary negotiation for an ego kick to see how far you can go in raising your price with an organisation, especially if the offer they make is within the salary range for that particular position.
For first time recruits just starting out in their careers, it is important to communicate that you are more interested in the job where you can prove yourself and contribute to the 
organisation, rather than in a specific salary. The organisation, in any case, would probably have a certain number of jobs in definite salary brackets.
This is normally true when company representatives come to interview on campuses of 
educational institutes.
Recruiters also may get put off if they perceive that the candidate is too salary-focussed !

Discuss salary only after you have received the job offer

The next question that comes to mind regarding salary negotiations is when to negotiate a salary. Should it be done during the interview for example, when the interviewers ask the interviewee " Would you like to ask us any questions?". Or should it be left to a later date?
The answer here is that unless you know or have some indication that you are going to receive the job offer, salary negotiations are irrelevant. Salary negotiations, during the interview or at any time before the interviewers have decided to select you, will only create a negative impression.
There is a saying in sales that you should never discuss price before you have established value. This applies to job situations as well. Unless the prospective buyer (employer in this case) is convinced that you provide a suitable match for their job profile/requirements, any salary discussion is meaningless.
It is better to postpone discussion of the salary till as late in the selection process as is possible. In the meantime try and present the value you offer to the employer and understand the requirements of the position so that you can arrive at a figure or a range for an acceptable salary. This will allow you to negotiate salary later on, meaningfully, once you receive the job offer.


Use the problem-solving approach in your negotiation

Once you have received the job offer take some time to think over it. Use this time to prepare for the negotiation process.


List out the issues to be discussed or negotiated.

These could be for example, the structure of your salary package and the amounts under each head, benefits such as health, housing, leave, bonus, retirement benefits etc.


Set your priorities 
Decide on your minimum requirements i.e. the conditions which need to be met for you to accept the offer. Think about what you are willing to trade off. You will need to do this to be able to appear flexible in your negotiation otherwise you may scare away the employer with too much aggression and rigidity. Remember the employer could still withdraw the job offer, so be cautious.

List criteria to justify your stand
To give you a high probability of succeeding in your negotiation, you need to set criteria to appear objective in your requests. It is better for the organisation to realise that your concerns are based on real needs and comparable industry standards instead of arbitrary demands for higher remuneration.


Be aware of your strengths
This could help you gain confidence during the process of negotiation. If the organisation really needs you, highlighting your strengths and achievements will put you in a better bargaining position to get the employers to consider your requests seriously. Remember that your request should be based on what you can do for the organisation and what you are worth. This could also re-iterate to the employer that your profile and theirs provide an appropriate match.


Follow your own style of negotiation

Appear objective and balanced. Do not get too aggressive because you should not scare the employer away! Unless you have some alternative firm offer, it is inadvisable to negotiate in an inflexible manner.

Try to be in a win-win situation 

Use this problem-solving approach to arrive at a win-win situation at the end of the salary negotiation process. Look for a solution where you and the employer benefit, instead of a zero-sum situation where you win/I lose or the other way around. Look for common platforms even though the issues might appear conflicting. If your expectations are reasonable it should ensure success in your negotiations and leave all parties concerned feeling satisfied about recruiting you.

Use body language to communicate enthusiasm for the job

On the day of the negotiation, show your pleasure at receiving the job offer. Clarify aspects that you need to and highlight your concerns/reservations. Yet, let your body language express your enthusiasm and eagerness for the job and the organisation.

Confirm the final offer
Once the negotiation process is over, repeat the final offer as you understood it. And express your intention to formally accept as soon as you receive the final offer letter. If you are not going to accept, be tactful and diplomatic on the reasons why. Send a letter also regretting that things did not work out. In a nutshell, leave a positive impression of yourself.


Once you have put these guidelines into practice, BEST OF LUCK!
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