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India On Media |
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| Politics
News |
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| Where are you hiding, Zuckberg, |
| Where are you hiding, Zuckberg, tweeted Salman Rushdie
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| UNITED STATES OF AMERICA
, 15-November-2011
1:30:13 AM |
| The writer Salman Rushdie objected when Facebook tried to use his name as it appeared on his passport, and nowhere else.
Would Facebook, he scoffed, have turned J. Edgar Hoover into John Hoover?
"Where are you hiding, Mark?" he demanded of Mark Zuckerberg, Facebook's chief executive, in one post. "Come out here and give me back my name!"
The Twitter verse took up his cause. Within two hours, Mr. Rushdie gleefully declared victory: "Facebook has buckled! I'm Salman Rushdie again. I feel so much better. An identity crisis at my age is no fun."
Mr. Rushdie's predicament points to one of the trickiest notions about life in the digital age: Are you who you say you are online? Whose business is it - and why?
As the Internet becomes the place for all kinds of transactions, from buying shoes to overthrowing despots, an increasingly vital debate is emerging over how people represent and reveal themselves on the Web sites they visit. One side envisions a system in which you use a sort of digital passport, bearing your real name and issued by a company like Facebook, to travel across the Internet. Another side believes in the right to don different hats - and sometimes masks - so you can consume and express what you want, without fear of offline repercussions.
The argument over pseudonyms - known online as the "nym wars" - goes to the heart of how the Internet might be organized in the future. Major Internet companies like Google, Facebook and Twitter have a valuable stake in this debate - and, in some cases, vastly different corporate philosophies on the issue that signal their own ambitions.
Facebook insists on what it calls authentic identity, or real names. And it is becoming a de facto passport vendor of sorts, allowing its users to sign into seven million other sites and applications with their Facebook user names and passwords.
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